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Break out the Mom Pérignon!

The Mommy Network’s annual pop up is back in its fourth avatar with all your favourites and first-time launches of gorgeous global brands, including the mother of all diapers. Yes, your routine is due for a change.

For the uninitiated, The Mommy Network, founded by Kiran Chaudhry Amlani, Shreya Lamba and Tejal Bajla, successfully brings together a dynamic and exclusive group of influential mothers (over 10,000) in an invite-only Facebook group to share information, advice, and recommendations.

This year’s Mommy Network Pop Up (on October 5 at Kamala Mills), will feature actor Neha Dhupia’s first-ever on-ground #FreedomToFeed booth, a manifestation of her online campaign, designed to provide breastfeeding mothers with safe and secure public venues. In fact, the Mommy Network festivities were flagged off by a talk on the same issue, led by panelists Naiyya Sagi, Founder & CEO of BabyChakra; producer and actor Pragya Kapoor; actor Soha Ali Khan; and Dr. Zirak Marker, a renowned child and adult psychiatrist and psychotherapist on September 27.

Petite Power

And now, moving on to the shopping at the actual pop up, to be held at 18.99 Lattitude, Kamala Mills on October 5. It will showcase over 120 children’s brands spanning across fashion, accessories, education and furniture. Shop homegrown lovelies like Goodearth’s Gumdrops, The Mumum Co, Born, Aye Candy, Jammy & Co, Love Organically, Mapayah and more.

International labels like Stokke visit The Mommy Network Pop Up for the second time; while Daddy’s Choice Diapers make their India debut here.

Here’s looking at you, kid(s).

Getting there: The Mommy Network Pop-up on October 5, 10.30 am to 8pm, at 18.99 Lattitude, Kamala Mills, Lower Parel, view the event page here, follow them on Instagram @mommynetwork.


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