The best merchandise here might be a pair of hunter green vintage aviators, slim-rimmed and droopy-cool, currently perched on the nose of Obataimu owner-designer Noorie Sadarangani. They’re not for sale, but there’s plenty of other good stuff to take home with you at the latest and largest Obataimu store, which after many delays, is finally open for business.
Obataimu has been popping up around Kala Ghoda for the past couple of years, expanding with each iteration (remember the little room behind Kala Ghoda Café, and the subsequent garage-like space with the cheery Vespa parked out front?). The new space is small but includes a glass-walled workshop (all clothes are made here) as well as the Obataimu office, and embodies a feeling of refinement, especially in the clothes, available for both men and women.
See for instance a black pencil dress studded with tiny silver grommets, reminiscent of vintage Alaia – terribly glamorous, but it goes on as easily as a t-shirt. Speaking of t-shirts, this Scouter is waiting anxiously for her set of one-shoulder tees in paper-thin jersey, ordered in both black and white last week.
See for instance a black pencil dress studded with tiny silver grommets, reminiscent of vintage Alaia – terribly glamorous, but it goes on as easily as a t-shirt. Speaking of t-shirts, this Scouter is waiting anxiously for her set of one-shoulder tees in paper-thin jersey, ordered in both black and white last week. And that brings us to our main gripe with Obataimu – none of the clothes here are off-the-rack. You pick your style, colour, size, and your pieces will be ready in a week. While this allows for customization and better fits, we miss the instant gratification of bringing home the above-mentioned tees, a pair of soaring armchairs in cobalt blue suede or a 60s mini with bell-sleeves, perfect for the upcoming winter or a guest appearance in a Hema Malini movie.
Comfort yourselves with vintage sunglasses that come in cool leather covers, an eclectic collection of books and other bric-a-brac including insanely cute baby bottles with irreverent cozies (gotta suck it up / drink up bitches) – these you can take with you. And spend the week-in-waiting thinking about what you’re going to get next, since you have to swing by anyway. For us, it will be a cropped jacket with fitted sleeves and exaggerated lapel, perfect for the New York winter and as comforting as a BOM-JFK flight ticket.
Getting there: Shop number G-3, Machinery House, 11 B. Bharucha Marg, opposite The Pantry, Kala Ghoda, Fort, call 8454845854, Rs 14,000 for a black studded dress and Rs 700 for baby bottles.
Wake up to daily updates on what to eat/shop/do in your city